WWWM reinterprets Seoul’s DNA in a different form and incorporating elements from various cultures to present a future-oriented, global vision.

A new creative wave in line with the new generation in Korea, which is creating something new, innovative and personal, out of the country’s conservative tradition.

We directed the first campaign of the brand collaborating with No_Text for the videos and photographer Jean-Vincent Simonet for the shots. The second campaign featured cleaner but definitely more dynamic shots by Nadia Moro.